September 9, 2016
Introducing Open Studio’s New Brand Identity!
Introducing our new brand identity – a better representation of Open Studio today.
When Open Studio’s journey began in 1970, our vision was to create a space where anyone could walk in and access printmaking equipment and instruction. Today, in addition to our print shop, we’re home to more than 150 artists and studio users, three distinct galleries and a wide range of programming.
Inspired by the union of traditional print techniques and contemporary expression, our new look symbolizes the experience we offer at Open Studio. Our name fits comfortably within the off-set square, which represents the notion of repetition, an integral part of the printmaking process. Open Studio is proud to be an inclusive community where artists, students and everyone else can learn, create and collaborate.
Jennifer Bhogal, Open Studio’s Executive Director, had this to say about the new look and feel: “It was time for our identity to represent the Open Studio of today. q30 design was the perfect design partner to create the new brand platform – Glenda Rissman, a long time collaborator with Open Studio and designer Tejashri Kapure were very familiar with our culture. q30 captured our brand essence and created a distinct platform for the work of our artists to be showcased.